To better understand your wealth management service and create a comprehensive Service Blueprint Design, I need to know:
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What are the key touchpoints and interactions that occur during a typical client's first year with your wealth management service, from initial contact through regular portfolio reviews?
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This information will help map out:
- Client-facing activities and communication patterns
- Advertising — Discovery
- Initial Introduction Meeting - In-depth discussion of financial goals, risk tolerance, and investment preferences
- Financial Plan Presentation - Detailed review of personalized investment strategy and recommendations
- Quarterly Portfolio Review Meetings - Regular updates on investment performance and strategy adjustments
- Annual Comprehensive Review - Thorough assessment of financial goals, progress, and plan updates
- Monthly Investment Statements - Regular documentation of portfolio performance and holdings
- Tax Planning Sessions - Strategic discussions about tax-efficient investing and planning
- Educational Webinars - Online sessions covering market insights and investment topics
- Secure Client Portal Access - 24/7 digital access to accounts and documents
- Regular Market Update Communications - Email newsletters and market commentary
- Life Event Planning Meetings - Discussion of major life changes affecting financial strategy
- Behind-the-scenes processes and support systems
- Portfolio Management & Research
- Investment analysis and due diligence
- Portfolio rebalancing algorithms
- Risk assessment modeling
- Compliance & Risk Management
- Regulatory compliance monitoring
- Internal audit procedures
- Data security protocols
- Client Service Operations
- Client communication tracking
- CRM system management
- Document processing workflows
- Technology Infrastructure
- Trading platform maintenance
- Client portal updates
- Data backup systems
- Reporting & Analytics
- Performance reporting automation
- Business intelligence dashboards
- Client satisfaction metrics
- Retirement Growth Initiatives
- 401(k) rollover strategies
- Multi-generational wealth planning
- Asset consolidation programs
- Key decision points and service delivery mechanisms
- 🎭 Initial Brand Positioning & Communication
- Defining Service Identity
- Unified scale of quality
- Streamlined support processes with personalized Services-tiers (C1.. CN .. HAUM+)
- Adapting to digital personality
- Service quality mapping to
- Social Media
- Digital Services
- Digital Platforms
- Defining Target Audience
- User
- In contact with company touchpoints
- In-Person Services
- Automated / Digital Services
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- Member-Subscription ___ vision
- Client
- Contractual relationship (Extensive-Subscription)
- Prospect
- Determining client's investment comfort level and capacity for risk
- 🎭 Initial Risk Tolerance Assessment
- Determining client's investment comfort level and capacity for risk
- 🎚️ Investment Strategy Selection
- Choosing between different portfolio allocation models based on client goals
- ⚖️ Portfolio Rebalancing Thresholds
- Setting parameters for when to adjust asset allocations
- Portfolio Review Frequency - Determining how often to conduct comprehensive performance reviews
- Documentation and reporting workflows
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- Onboarding Documentation
- Client profile creation
- Initial paperwork processing
- Account setup verification
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- Investment Documentation
- Portfolio allocation records
- Transaction confirmations
- Investment policy statements
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- Regular Reporting
- Monthly statements
- Quarterly performance reports
- Tax documents
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- Review Documentation
- Meeting minutes
- Strategy adjustments
- Action items tracking
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- Compliance Documentation
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- Client Communications
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- Account Closure
- Internal team collaboration touchpoints
Client Service Tiers Overview
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A structured service model with four distinct tiers designed to provide increasingly comprehensive wealth management services based on assets under management (AUM).
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Tier 1: Gold Wealth Management ($1M AUM)
Tier 2: Platinum Wealth Management ($5M AUM)
Tier 3: Diamond Wealth Management ($5M - $20M AUM)
Tier 4: HAUM - Private Client Services ($25M+ AUM)
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Each tier includes comprehensive reporting, risk management, and access to our secure digital platform. Clients can upgrade their service tier as their assets grow.
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HAUM Prospect Outreach Strategy
1. Strategic Networking and Relationships